Understand their audience. Partner with confidence.

We read the public comments on a creator’s Instagram and TikTok posts and turn them into a comprehensive audience report.

Add one or both. Handles can differ, and profile links work too. 3 free reports, no credit card.

Fast answersA report in about 2 min.
Public data onlyNo creator login needed.
Evidence includedSee every comment.

Inside a report.

These are the same views every report builds from real comments. Here they're filled in with an example creator.

Topic map

See what people talk about, and how they feel about it.

Every comment is sorted by what it's about and how it feels about the creator. The big circles are where the conversation is.

  • ✓Praise, questions and pushback at a glance
  • ✓Hover or tap any circle for its top comment
  • ✓Bots and copy-paste spam are left out
Post by post

Find the posts that land, and the ones that don't.

Each dot is a post: how its comments feel, how many people saw it, and whether it was paid. Hover a post for its caption and numbers.

  • ✓Paid posts are ringed, so you see how ads land
  • ✓Instagram and TikTok on one timeline
  • ✓Every post links back to the original
Audience health

Know where every number stands.

Each score is rated weak, mixed or strong for what it measures, so a good number is easy to tell from a great one. It's split by platform too, so a strong Instagram can't hide a weak TikTok.

  • ✓Sentiment, credibility, genuine comments and buying signals
  • ✓Negative, neutral and positive, per platform
  • ✓Sponsored posts compared with regular ones
What they wantFull report

Know what their audience wants.

The questions people keep asking, counted out of every question in the comments, each with a real example. Full reports also show what people want to buy, by subject.

  • ✓The most common questions, and how many asked
  • ✓Buying interest by subject, in their words
  • ✓For brands, a fit check. For creators, the next post ideas
Every comment

Every comment read, labeled and searchable.

The report ends with every comment we read, each labeled with its topic, how it feels about the creator and any flags. Every number traces back to the comments behind it.

  • ✓Filter by topic, flag or platform
  • ✓Sort by most liked or newest
  • ✓Bots and copy-paste spam are marked, never counted
What's in a report

What a follower count can't tell you.

  • ✓Audience sentiment

    How people feel about the creator, from 0 to 100.

  • ✓Credibility

    Whether fans treat them as a voice worth trusting.

  • ✓Authenticity

    How much of the comment section is real people, not bots or spam.

  • ✓Recommendation power

    How often people act on, or ask for, their picks.

  • ✓Sponsored reaction

    Whether the audience cools on paid posts.

  • ✓Brand safety

    Anything a brand wouldn’t want to sit next to, shown in full.

  • ✓A written summary

    The verdict, themes and watch-outs, in plain language.

  • ✓Share link and PDF

    Send it to a client, or add it to a media kit.

Who it's for

For anyone about to pay a creator, or get paid as one.

Brands and agencies

Vet a creator before you sign.

Follower counts don't tell you who's listening. See the audience behind the numbers before a contract goes out.

  • ✓How much of the comment section is bots or spam
  • ✓Whether the audience trusts them and buys
  • ✓How the audience reacts to sponsored posts
  • ✓Shortlist creators and show the client why
Vet a creator
Creators

Put audience proof in your media kit.

Brands want more than follower counts. Run a report on yourself, turn on its share link and add it to your pitch: how your audience feels about you, trusts you and buys, with the comments to back it up.

  • ✓A share link for your media kit or pitch deck
  • ✓The numbers brands ask about: sentiment, genuine comments, buying signals
  • ✓How your sponsored posts land, before a brand asks
Run a report on yourself
Pricing

Pay per report. No subscription.

Free

To see how it works.

$0 3 reports
  • ✓Scores, summary and real comments
  • ✓About 300 comments from the last 30 days
  • ✓Share link and PDF
Start free
Most popular

Full report

One creator, both platforms.

$29 one time
  • ✓Up to 3,000 comments from the last 90 days
  • ✓What the audience asks about and wants to buy
  • ✓Share link and PDF
Buy a full report

Shortlist pack

For comparing creators.

$99 5 reports
  • ✓5 full reports, use any time
  • ✓Reports never expire
Buy 5 reports

Enterprise

For agencies and brand teams.

Custom
  • ✓Bulk reports across a whole roster
  • ✓Deeper reads: more comments, longer history
  • ✓Volume pricing and invoicing

Talk to us about Enterprise

Tell us about your team and roughly how many creators you look at. We’ll reply with options.

Prices in US dollars. Sales tax is added at checkout where applicable.

Questions

The fine print, up front.

Where does the data come from?+

Public comments on the creator's recent Instagram and TikTok posts. We never need their login.

Does the creator know I ran a report?+

No. We only read public comments, and nobody is notified.

How accurate is it?+

Each comment is read by an AI classifier with the post's caption as context. It's reliable on the big picture and occasionally misreads sarcasm or slang, which is why every score links to the comments behind it.

If I add both an Instagram and a TikTok handle, does that count as two reports?+

No. It's one report and uses one report credit. Add one handle or both: when you add both, we read the comments from both accounts together and show how the two audiences compare. The handles can be different.

What's the difference between free and full?+

Free reports give you the scores, summary and real comments on a lighter read: about 300 comments from the last 30 days. Full reports read up to 3,000 comments from the last 90 days, and add what the audience asks about, wants to buy and names.

What if the creator barely posts?+

If an account hasn't posted in the report's time range, we read its latest posts instead and say so in the report. If there's nothing to read at all, the report isn't charged: the credit goes back to your account.

Can creators run a report on themselves?+

Yes. Run one on your own handles, turn on its share link and add it to your media kit or pitch. Brands see the same report you do.

Who can see my reports?+

Only you, unless you turn on a report’s share link. Anyone with that link can view that one report, read-only, and you can turn it off at any time.

Do you have an affiliate partner program?+

Yes. Creators, agencies and anyone who recommends us can join. You earn 30% of the first 5 payments from each customer you refer, within their first 12 months: $8.70 on a single report, $29.70 on a 5-pack. Purchases count for 60 days after someone clicks your link, and payouts start once you’ve earned $50. Join the partner program

Read the comments before you sign the contract.

3 free reports. No credit card.

Run a free report